Illustration, hand lettering
The Outpost has been making waves with it's events that strive to bring art, music, and culture together while cultivating business opportunities with brands that share their passion for the great outdoors. Outpost needed a logo that felt at home no matter the setting, that reflected their mission. In addition to needing a face for their brand, which draws from the beautiful landscapes where their events take place, they needed a way to help their guests find their way around! Drawing from each events landscape new maps and icons are created to support the unique nature of each event while reinforcing the brands identity.
Illustration, hand lettering.