I believe to do my best work I need to know how to communicate. I need to know how to deliver an idea, relay a message, or evoke a feeling. That means determining which tools are best for the task at hand. That might mean custom type to pair with a hand drawn illustration, or packaging designs and logo treatment. It could also mean a design for an event poster or T-shirt. Whatever the case, I'm focused on being able to handle whatever project comes my way by having the means necessary to execute those ideas in the best way possible.